A cleaner lead path for service teams.
Merritt connects public pages, intake, proof publishing, and follow-up so fewer customer requests disappear into texts and inboxes.
Two tracks, one customer path.
Most teams do not need a giant platform. They need the website, lead details, proof, and follow-up work to line up.
Website building
Focused service pages, proof pages, and contact paths written around what homeowners need before they reach out.
Workflow automation
Small automations for lead intake, reminders, review requests, publishing steps, and follow-up handoffs.
Launch proof
Checks for mobile layout, contact delivery, sitemap coverage, analytics, and the real customer path before a page is called ready.
What this work is built for
| Feature | Good fit | Bad fit |
|---|---|---|
| You have real photos, jobs, reviews, or service details but no clean way to use them | Yes | No |
| You want a huge custom software project before proving the first customer path | No | Yes |
| You need quote, booking, contact, and follow-up details to stop living in separate places | Yes | No |
| You want generic agency copy that hides how the business actually works | No | Yes |
Questions before starting
Is this a full agency website rebuild?
Only when that is the smallest honest path. The default is narrower: start with the service, proof, lead form, and workflow that matter first.
Can the site content be edited after launch?
Yes. Merritt uses EmDash so pages and marketing blocks can be updated through the operator/admin workflow instead of requiring code for every copy change.
What kinds of automations are useful first?
Lead routing, intake follow-up, review prompts, proof-page publishing steps, and simple reminders are usually better first moves than a complicated custom system.
Start with one messy lead path.
Send the current site, one service you want more leads for, and the manual handoff that keeps costing time.