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Project pages that win calls example May 11, 2026 6 min read

Sample Proof Page: Basement Waterproofing in Hamilton

A labelled-sample Merritt proof page built from a composite of real basement waterproofing jobs. Shows the 8-element structure from problem to next customer.

Social, without performing checklist May 10, 2026 5 min read

What Your Technicians Should Capture for Social Media

Give the field team a simple 5-shot capture list so the office can turn one job into a caption, a carousel, a short video, or a proof post later.

Social Media Home Service Marketing Field Capture