Topic · learning path

Reviews, used right

How to use customer words without sounding fake or salesy.

Start here

Listen for what customers already say twice.

playbook 6 min read
How to Ask Home Service Customers for Reviews Without Feeling Awkward

A simple, low-pressure review request works best when the ask is routine: after the job is complete, use the same script every time, and make the link or QR code easy to use.

The path

Read these in order.

A short reading sequence — each step builds on the one before it.

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Best next move

Move to the next topic Showing up in local search

Service-area pages that answer the questions homeowners actually type in.

Other guides in this topic

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Showing up in local search

Service-area pages that answer the questions homeowners actually type in.

7 guides Building a site that sells

What a homeowner needs to see, read, and trust before they pick up the phone.

9 guides Talking about price online

How to be honest about cost without overpromising or underselling.

1 guide